Warner, Fox, Disney - הכריזו על - streaming app - משותף לכל תכני הספורט .

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Warner, Fox, Disney - הכריזו על - streaming app - משותף לכל תכני הספורט .

נושא שלא נקרא #1 

Fox Corp., Warner Bros. Discovery and Disney are set to launch a new
streaming joint venture that will make all of their sports programming
available under a single broadband roof, a move that will put content
from ESPN, TNT and Fox Sports on a new standalone app and, in the process,
likely shake up the world of TV sports.

The three media giants are slated to launch the new service in the fall.
Subscribers would get access to linear sports networks including ESPN, ESPN2,
as well as hundreds of hours from the NFL, NBA, MLB and NHL and many top
college divisions. Pricing will be announced at a later date, but the companies
will likely look for an monthly subscription that is more than a consumer would
pay for a standalone regional sports network, which costs $20 to $30 per month,
and a larger digital programming package such as Hulu Live or YouTubeTV,
which cost around $75 to $80 per month, according to
a person familiar with current discussions.

The new joint venture, currently unnamed, is seen as a way for Disney,
Fox and Warner Bros. Discovery to gain back some of the lucrative affiliate
fees they have lost as their cable subscribers have cut the cord ad moved
to streaming outlets as their primary source of video entertainment.
The new venture would pay its three corporate parents for licensing rights,
essentially creating a new distribution partner.

Each company would own one third of the new outlet and license their sports
content to it on a non-exclusive basis. The service would have a new brand
and an independent management team. The concept surfaces as traditional
media companies are grappling with the migration of sports — the last TV
format that generates steady crowds and sustained ratings — to streaming venues.

The structure is similar to what was in place when NBCUniversal and a predecessor
company to Fox launched Hulu in 2008. The streaming hub used content from a wide
variety of media platforms and eventually counted Disney and the predecessor
to Warner as investors as well. In 2024, Disney and Comcast, NBCU’s parent,
the last two stakeholders in the service, are haggling over terms for the
former to buy out the latter’s share, while Disney has operational control.

The concentration of top sports under one roof would be significant. Between them,
ESPN and Warner have most rights to the NHL and the NBA, while Fox,
Warner and ESPN control at present the majority of rights to Major League Baseball.
Only the NFL would enjoy a large presence with entities that are not a part
of the joint venture, with “Sunday Night Football” at NBCUniversal,
“Thursday Night Football” at Amazon and a Sunday afternoon game at CBS.

Disney, Fox and Warner Bros. Discovery would continue to control rights and the
new entity would not create its own content for the service, according to
the person familiar with the matter. And the start-up venture would never
compete with its parents for rights deals, this person says..

The announcement of the new business comes as Disney has been examining
strategic alternatives for ESPN, which is pushing into new digital venues
while its longstanding cable-based subscriber base has been eroding.
Disney has been in talks with various sports leagues, including the NFL,
about getting more involved in ESPN operations. Those discussions continue,
according to the person familiar with the matter, and are independent of
plans around the new joint venture.

The new business also represents a significant move for Fox, which has
resisted calls to put its sports content on streaming venues. Indeed,
Murdoch tried to tamp down speculation in November that it might decide
to put its sports content on its Tubi streaming hub. “We don’t envisage
having significant live sports on Tubi,” Murdoch said.

Warner Bros. Discovery, meanwhile, is poised to launch a pay-tier on its
Max streaming service devoted to sports under the Bleacher Report brand.
Warner was supposed to launch the pay tier in times for the NCAA March
Madness men’s basketball tournament, but in early January indicated it
would extend its timeline. Bleacher Report, which shows sports telecasts
from TBS, TNT and truTV, is being offered free on Max under a trial run.

“The launch of this new streaming sports service is a significant moment
for Disney and ESPN, a major win for sports fans, and an important step
forward for the media business, said Disney CEO Bob Iger, in a statement.
“This means the full suite of ESPN channels will be available to consumers
alongside the sports programming of other industry leaders as part of
a differentiated sports-centric service.”

“We believe the service will provide passionate fans outside of the
traditional bundle an array of amazing sports content all in one place,”
said Lachlan Murdoch, CEO of Fox Corp., in a statement.

“This new sports service exemplifies our ability as an industry to drive
innovation and provide consumers with more choice, enjoyment and value
and we’re thrilled to deliver it to sports fans, said David Zaslav,
Warner Bros. Discovery’s CEO, in a statement.

The three principals did not make outreach to Comcast or Paramount Global,
the person familiar with the matter says, realizing that they control
approximately 85% of the sports rights market and feeling that bringing in
more partners would make the structure unwieldy and make the price of a
subscription too high for many consumers to bear.

https://deadline.com/2024/02/disney-fox ... 235817149/

https://www.hollywoodreporter.com/busin ... 235817744/

https://variety.com/2024/tv/news/warner ... 235900161/

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Re: Warner, Fox, Disney - הכריזו על - streaming app - משותף לכל תכני הספורט .

נושא שלא נקרא #2 

העולם חוזר לכבלים של פעם

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Re: Warner, Fox, Disney - הכריזו על - streaming app - משותף לכל תכני הספורט .

נושא שלא נקרא #3 

הכריזו אבל לא ברור מה הכריזו. דווקא בארה״ב, אם זה יצא לפועל, זה יהיה הקש ששבר את גב הגמל וחברות הכבלים לא יתאוששו מזה.

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